Lead Product Marketing Manager

$176,800 - $208,000/Yr

Unclassified - San Francisco, CA

Full-time - Mid Level

San Francisco, CA

10,001+ employees

About the position

The Lead Product Marketing Manager at Carta plays a crucial role in connecting users with the products they rely on to build their companies. This position involves liaising between internal teams and end-users, focusing on improving product roadmaps, driving adoption of features, and aligning internal teams to effectively communicate the value of Carta's offerings. The role is foundational within the Product Marketing team, supporting the R&D organization and working closely with various stakeholders to define market positioning and craft product narratives.

Responsibilities

• Define Carta's market positioning within the Private Markets space.
• Craft Carta's product narrative that supports the overall brand strategy.
• Collaborate with cross-functional partners in sales, customer success, and enablement to integrate customer feedback into the product roadmap.
• Conduct customer interviews and gather feedback to understand pain points and customer needs, informing product development and marketing strategies.

Requirements

• At least 5 years of product marketing experience.
• A deep understanding of the private markets ecosystem and the current market landscape.
• Motivation to work collaboratively in a fast-paced, ever-changing environment.
• Experience taking products and teams from zero to one.
• Creative problem-solving skills to diagnose problems and drive towards solutions.
• Excellent communication skills to distill complex thoughts into actionable recommendations.

Benefits

• Market competitive salary
• Equity for all full-time roles
• Exceptional benefits
• Commission plans for applicable roles