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Boats Group seeks a data-driven and collaborative Lifecycle Marketing Manager to join our dynamic marketing team. In this role, you will be responsible for the end-to-end management of lifecycle marketing campaigns, focusing on email, app, and SMS channels. You will report to the Director of Lifecycle Marketing to drive engagement, retention, and growth across our user base. You will work with the marketing, sales, data, and product teams to drive campaign performance. If you are passionate about creating personalized, impactful marketing experiences and thrive in a fast-paced environment, this role is for you.