Appleposted 24 days ago
$143,900 - $216,900/Yr
Full-time • Mid Level
Sunnyvale, CA
Computer and Electronic Product Manufacturing

About the position

Marcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. Join a dynamic team where creativity meets strategy, and innovation drives impact. As a Mac Brand Manager, you'll shape integrated marketing communications, ensure seamless collaboration, and drive brand excellence. If you're passionate about flawless marketing execution, simplifying workflows, and championing brand vision, this is your opportunity to make a lasting impact.

Responsibilities

  • Development and execution of integrated marketing communications for Mac, coordinating the efforts of all Marcom functional and International teams.
  • Act as the trusted source of information about Mac.
  • Propel the work forward in every phase and manage every detail.
  • Lead feedback to functional teams, consolidate notes, and ensure project management is organized and running smoothly.
  • Collaborate with the Brand Project Manager.
  • Work with the Strategist and Analytics team to identify and implement optimization across all Marcom deliverables.

Requirements

  • 7 to 10 years of experience in marketing communication for global brands working across diverse markets and regions.
  • Experience in categories such as technology, consumer electronics, or premium lifestyle brands.
  • History of working and collaborating with cross-functional teams; comfortable being the key point of contact, providing thought leadership to plan, manage, and execute marketing communications efforts.
  • Experience with creative development process; supporting, understanding, and improving the creative process while balancing the needs of a creatively driven organization.

Nice-to-haves

  • Passion for creativity, innovation, and technology, with a strong appreciation for Mac and its impact on users.
  • Ability to establish trust, credibility, and influence across multiple partners in a highly matrixed organization.
  • Resourceful, adaptable, creative, and results-oriented.
  • Exceptional communication and presentation skills-the ability to influence and inspire teams at all levels.
  • A positive attitude and the ability to contribute in a team environment.
  • Interest in Tech and the PC category.
  • Familiarity with Apple's ecosystem, values, and brand philosophy.
  • Experience with unconventional advertising- experiential or activation work, and digital focus.

Benefits

  • Comprehensive medical and dental coverage.
  • Retirement benefits.
  • A range of discounted products and free services.
  • Reimbursement for certain educational expenses - including tuition.
  • Opportunity to participate in Apple's discretionary employee stock programs.
  • Eligibility for discretionary restricted stock unit awards.
  • Ability to purchase Apple stock at a discount through the Employee Stock Purchase Plan.
  • Potential for discretionary bonuses or commission payments.
  • Relocation assistance.

Job Keywords

Hard Skills
  • Cross-Functional Collaboration
  • Innovation Strategy
  • International
  • Project Management
  • Results Orientation
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