Manager, Brand Marketing, Focus Features

$75,000 - $105,000/Yr

NBC - Central LA, CA

Full-time - Mid Level

Central LA, CA

1,001-5,000 employees

Broadcasting and Content Providers

About the position

The Brand Marketing Manager at Focus Features is responsible for overseeing the digital marketing strategies for both specialty and wide release theatrical films. This role involves managing the Focus Insider program, developing brand strategies, and creating promotional assets for digital marketing. The position requires exceptional communication skills and the ability to manage multiple responsibilities while maintaining attention to detail.

Responsibilities

• Support the development of Focus Features digital brand strategy
• Manage the Focus Insider Program including planning, CRM, and initiatives
• Create and manage operations and marketing activities for FocusFeatures.com
• Collaborate with the digital team to develop innovative strategies for Focus Insider
• Work closely with the brand marketing team to implement creative and social media initiatives
• Ensure consistent brand voice alongside film marketing teams
• Contribute to editorial strategy for FocusFeatures.com and manage freelance writing staff
• Optimize content distribution with Facebook, Google, and key publishers
• Manage department budgeting and accounting, including invoicing
• Monitor community feedback and identify opportunities for engagement

Requirements

• At least 4 years of experience in the entertainment industry, specifically in digital marketing, production, or post-production
• Experience with CRM systems
• Experience with social media content creation
• Excellent computer skills, including Microsoft Office and PhotoShop

Nice-to-haves

• Strong time management skills
• Proven ability to conceptualize ideas and execute online advertising
• Strong creative thinking and interpersonal skills

Benefits

• 401(k)
• Dental insurance
• Health insurance
• Tuition reimbursement
• Vision insurance