Manager, Brand Marketing

Nobull - Boston, MA

Full-time - Mid Level

Boston, MA

Food Services and Drinking Places

About the position

The Manager, Brand Marketing role at NOBULL involves leading the development and execution of strategic go-to-market plans, coordinating product launches and campaigns, collaborating with cross-functional teams, and driving brand awareness and sales through marketing campaigns. This position is central to the marketing department and requires holistic planning, collaboration, and influence within marketing and across the organization.

Responsibilities

• Support the development and execution of brand marketing campaigns for NOBULL products.
• Collaborate with cross-functional teams to ensure that product positioning and objectives are well-defined and deliver a consistent brand message.
• Drive the creative brief process to develop the assets and manage the development of marketing assets for execution.
• Lead and execute integrated marketing plans.
• Use consumer insights strategy ensuring consumer insights are embedded cross functionally.
• Lead measurement and reporting for optimization, including product launches and weekly reports.
• Perform other duties as required/assigned by manager.

Requirements

• 5+ years of marketing experience. Consumer product experience preferred.
• Bachelor's degree or equivalent experience required.
• Comfortable working in a dynamic and fast-paced environment.
• Solid written communication skills and demonstrated comfort level with public speaking.
• Strong project management skills, time management skills and attention to detail while simultaneously managing multiple projects.