Ford - Dearborn, MI

posted 2 months ago

Full-time - Manager
Dearborn, MI
Transportation Equipment Manufacturing

About the position

As the Manager of Dealer Strategy & Enablement at Ford, you will play a crucial role in shaping the future of our dealer channel. This position is designed for individuals who are passionate about crafting innovative strategies that drive sales and enhance market penetration. You will be responsible for developing and implementing comprehensive go-to-market strategies that are specifically tailored for our dealer network. This involves collaborating closely with various teams to ensure that our strategies align with the overall business objectives and meet the needs of our retail and commercial customers. In this role, you will leverage your expertise to analyze market trends, customer feedback, and competitive landscapes to inform your strategies. You will work on integrating hardware, software, and services to create new customer experiences that enhance the value of Ford vehicles. Your efforts will contribute to the development of connected, digital platforms that revolutionize how vehicles function and how customers interact with them. You will also be involved in training and enabling our dealer partners to effectively implement these strategies, ensuring they have the tools and knowledge necessary to succeed in a rapidly evolving market. This position requires a forward-thinking mindset and the ability to adapt to changing market conditions. You will be expected to lead initiatives that not only drive sales but also foster long-term relationships with our dealer partners. Your role will be pivotal in ensuring that Ford remains at the forefront of the automotive industry, delivering exceptional value to our customers and stakeholders.

Responsibilities

  • Develop and implement go-to-market strategies for the Dealer channel.
  • Analyze market trends and customer feedback to inform strategic decisions.
  • Collaborate with cross-functional teams to align strategies with business objectives.
  • Train and enable dealer partners to effectively implement strategies.
  • Monitor and evaluate the effectiveness of strategies and make adjustments as necessary.
  • Foster long-term relationships with dealer partners to enhance collaboration and performance.

Requirements

  • Bachelor's Degree or equivalent experience in a related field.
  • Proven experience in sales strategy development and implementation.
  • Strong analytical skills to assess market trends and customer needs.
  • Excellent communication and interpersonal skills for collaboration with internal and external stakeholders.
  • Ability to lead and motivate teams to achieve strategic goals.

Nice-to-haves

  • Experience in the automotive industry or related fields.
  • Familiarity with digital platforms and connected vehicle technologies.
  • Previous experience working with dealer networks or sales channels.

Benefits

  • Comprehensive health insurance coverage.
  • 401(k) retirement savings plan with company matching.
  • Paid time off and holidays.
  • Professional development opportunities.
  • Employee discounts on Ford vehicles.
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