Unclassified - Lansing, MI
posted 3 months ago
Maner Costerisan is a full-service public accounting, technology, wealth management, and business consulting firm that has established itself as one of the top firms in the Great Lakes region. Recognized as one of the “Best Firms to Work For” by Accounting Today for nine consecutive years, we prioritize investing in our people so they can invest in themselves, their clients, and their communities. Our team is composed of passionate, driven, and focused individuals with diverse mindsets, skill sets, and experiences, all dedicated to reaching their potential to help our clients achieve theirs. We are currently seeking a highly skilled and motivated Digital Marketing Senior Manager to lead and execute various digital and CRM-related initiatives that are integral to the firm's growth. This leadership role is ideal for a strategic, technically proficient, highly analytical, organized, and detail-oriented individual with intrinsic motivation and a strong client-service mentality. If you are passionate about data and excited about its potential, this position is perfect for you. You will leverage your deep marketing technology (MarTech) experience to develop, deploy, and manage digital programs that generate demand and increase engagement, thereby playing a crucial role in the firm's success. In this new position, you will work closely with the Marketing Director to bring innovative ideas to life. This collaborative role involves managing the firm's Customer Relationship Management (CRM) system, partnering closely with key stakeholders, and working cross-functionally to ensure the superior execution of digital marketing and sales programs with ongoing reporting and analysis. As a leader, you will have the unique opportunity to direct the firm's digital footprint and drive real change. We need someone passionate, driven, and able to think and manage projects proactively. While we are a collaborative team, ownership and accountability of initiatives are critical to success in this role.