Manager, Global Social Media

$77,300 - $120,000/Yr

Beyond Yoga - San Francisco, CA

posted about 2 months ago

Part-time,Full-time - Mid Level
San Francisco, CA
10,001+ employees

About the position

As the Manager of Global Social Media at Beyond Yoga, you will play a pivotal role in shaping the social media strategies that align with Levi's strategic marketing plan and key goals. This position requires a deep understanding of social media platforms and tools, as well as the ability to drive innovation and creativity rooted in guest insights. You will be responsible for developing global social media strategies that not only support the brand's objectives but also enhance its presence across various channels. Your expertise will be crucial in building relationships with key social media platforms and partners, ensuring that you stay updated on the latest trends and best practices in creative execution. In this role, you will collaborate closely with the Global Social Media agency, providing clear briefs and managing bespoke social content development workstreams. You will oversee social budgets and timelines, ensuring that projects are delivered on time and within budget. Additionally, you will provide guidance and best practices for influencer collaborations, leveraging social listening and analytics tools to glean insights from social media output. Your ability to translate these insights into actionable recommendations will be key to driving the brand's social media success. As a mentor to junior team members, you will foster a collaborative environment, uniting the team around shared goals and objectives. Your high aesthetic standards and creative judgment will be essential in storytelling on social media, ensuring that the brand's voice and message resonate with its audience. This position reports to the Director of Global Social Media and requires you to work onsite at the San Francisco Headquarters three times per week.

Responsibilities

  • Develop Global social media strategies that support Levi's strategic marketing plan and key goals.
  • Act as a subject matter expert for all social platforms and social tools globally, driving innovation and new ideas.
  • Build daily relationships with key social media platforms and partners to stay updated on the latest innovations and best practices.
  • Partner with Global Social Media agency by providing clear briefs and managing bespoke social content development workstreams.
  • Ensure social budgets and timelines are met across projects and workstreams.
  • Provide expertise and best practices to influencer work.
  • Utilize social listening and analytics tools to glean insights and translate them into actionable recommendations.
  • Mentor junior team members and unite the team around shared goals.

Requirements

  • 5+ years of experience in Digital Marketing and Social Media.
  • Agency or brand experience is applicable.
  • In-depth understanding of key social media platforms and their respective algorithms.
  • Experience working with creative teams and strategists.
  • Ability to build strong briefs and coordinate execution through external partners or team members.
  • High aesthetic standards and creative judgment with an understanding of storytelling on social media.
  • Excellent analytical skills to assess social content and strategies, including both organic and paid data.
  • Experience working with data teams to turn insights into applicable recommendations.
  • Strong presentation skills to collect and act on feedback from a broad group of team members.

Benefits

  • 401K match: $1.25 for every $1.00 you contribute up to the first 6% of pay you save.
  • Five hours of paid volunteer time per month with nonprofit organizations.
  • Product discount of 60% off regular-price merchandise.
  • Paid Family Leave.
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