Dealer Tire - Cleveland, OH
posted about 2 months ago
As a Manager of Marketing and Creative Operations at Dealer Tire, you will play a pivotal role in driving the company's marketing initiatives aimed at customer acquisition, conversion, and retention. Your responsibilities will encompass managing omni-channel marketing strategies, collaborating with both internal teams and external agencies to develop and execute successful marketing campaigns that align with business objectives. You will be tasked with analyzing campaign performance, utilizing analytics tools to measure progress, and identifying new strategies for market development to enhance results. Additionally, you will leverage AI tools to improve efficiency in generating marketing initiatives and achieving marketing goals. In your role, you will orchestrate and manage Creative Services projects from inception to delivery, ensuring that all projects are completed accurately, on time, and within budget. You will lead project kick-off meetings, engage necessary resources, and utilize a web-based project management tool to streamline project workflows. Your responsibilities will also include managing vendor relationships, overseeing cost estimates, and ensuring that all materials are sourced and delivered in a timely manner. You will be expected to stay current on industry trends and technologies, influencing their adoption within the company to benefit both the organization and its customers. As a leader, you will provide guidance and coaching to your team, communicate project priorities, and facilitate problem-solving and collaboration. You will monitor team performance, conduct evaluations, and make recommendations regarding staffing needs and individual hires. Your role will require excellent communication skills, a positive attitude, and the ability to work effectively within cross-functional teams. You will also be responsible for ensuring that all projects align with the company's goals and objectives, while fostering a culture of continuous improvement and innovation.