Manager, Marketing Operations

Project Management Institute - Philadelphia, PA

Full-time - Mid Level

Philadelphia, PA

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Marketing Operations Manager at PMI is responsible for streamlining the marketing team's operations, enhancing marketing effectiveness, and ensuring the successful delivery of marketing initiatives. This role operates at tactical, strategic, and operational levels, focusing on optimizing processes, leveraging marketing technology, and managing vendor relationships to support the overall marketing strategy.

Responsibilities

• Lead the investigation, implementation, and training on marketing technology (Martech) to increase productivity.
• Train team members on Martech tools and best practices to maximize usage and enhance productivity.
• Promote the adoption of AI tools and practices across the marketing team.
• Create and optimize the marketing operating system to provide visibility, data, and predictability on resource allocation and planning processes.
• Keep documentation up to date and continuously improve the effectiveness of marketing processes.
• Support coordination of strategic planning and compilation of business reporting.
• Assist in managing the marketing budget and financial accruals in partnership with Finance.
• Monitor budget utilization and identify opportunities for optimization.
• Manage vendor relations and evaluate vendor performance and cost-effectiveness.

Requirements

• Bachelor's degree in marketing or related field; Graduate degree preferred.
• 5-7 years of experience in managing marketing operational strategies and Martech usage in distributed teams.
• Experience in a strategic and creative environment working with internal resources and external agencies.
• Experience with Martech tools including Monday.com, Adobe Creative Cloud, Sitecore, and Marketing Automation.
• Experience in agency or internal agency estimating work, trafficking projects, and resource management is a plus.
• Strong business reporting and analytics skills.
• Excellent communication, collaboration, presentation, and negotiation skills.
• Proficiency in English; PMP preferred.

Nice-to-haves

• Experience in an agile, dynamic, and customer-centric environment.

Benefits

• Excellent total package with compensation and benefits based on geographic location.
• Skill development opportunities for professional growth.
• Access to a global network for enriching professional experience.
• Flexible options to balance work and personal time.
• Award and bonus opportunities.