Walmart - Hoboken, NJ
posted 24 days ago
Full-time - Mid Level
Hoboken, NJ
General Merchandise Retailers
About the position
The Activation Manager for Marketing Planning and Strategy at Walmart Connect is a results-driven role focused on executing omni-channel integrated advertising programs. This position involves project coordination and management of marketing campaigns across various Walmart platforms, including in-store and online. The Activation Manager will collaborate with multiple teams to deliver high-impact solutions for clients, ensuring excellence in execution and alignment with Walmart's messaging.
Responsibilities
- Manage and support the execution of custom advertising initiatives and cross-SBU strategic enterprise programs for Walmart Connect clients.
- Work closely with Walmart+ and Walmart's Corporate Responsibility teams to execute programs that drive advertiser engagement and WMC advertising revenue.
- Partner with Walmart Enterprise Marketing, Walmart Connect Integrated Marketing, and Lightbox Creative teams to manage timelines, creative deliverables, and traffic assets based on supplier needs and priorities.
- Collaborate across Walmart Connect and external media partners to ensure consistency between Walmart's advertisers' initiatives and Walmart's messaging.
- Assist in the management approvals, execution, and measurement of marketing campaigns.
- Provide support for general department day-to-day functions, such as owning tracking documents.
- Deliver best-in-class communication across the Walmart organization.
- Actively participate in brainstorming and working sessions across cross-functional teams.
- Demonstrate a spirit of partnership, collaboration, and operational agility and excellence.
Requirements
- Bachelor's degree and 3+ years of experience in retail, agency, e-commerce, ad sales marketing, advertising media or related field.
- Exceptionally strong organizational skills with high attention to detail.
- Excellent written and verbal communication skills.
- Prior experience in project coordination encouraged and preferred.
- Highly collaborative, team player, with the ability to build relationships across multiple levels and departments.
- Understanding of shopper marketing, account management, and retail media or digital media landscape.
Nice-to-haves
- Marketing or related field Masters: Business Administration.
Benefits
- 401(k) match
- Stock purchase plan
- Paid maternity and parental leave
- PTO
- Multiple health plans
- Performance-based bonus awards
- Medical, vision and dental coverage
- Company-paid life insurance
- Short-term and long-term disability
- Company discounts
- Military Leave Pay
- Adoption and surrogacy expense reimbursement
- Live Better U education benefit program for associates.
