Manager, Marketing (Pureology)

$100,400 - $121,550/Yr

Unclassified - New York, NY

Full-time - Mid Level

Remote - New York, NY

About the position

The Marketing Manager for the Pureology Division at L'Oreal is responsible for executing strategic marketing plans to enhance market share within the professional and prestige haircare sectors. This role involves collaboration with cross-functional teams to develop and implement omnichannel marketing strategies, ensuring effective brand image and innovation. The ideal candidate will possess a strong digital background, project management skills, and the ability to thrive in a fast-paced environment.

Responsibilities

• Partner with Brand Director to translate Pureology's big bets into omnichannel animations for key channels.
• Ensure execution of strategic marketing plans to win and grow market share.
• Develop strategic activation calendar through collaboration with cross-functional teams.
• Support Account Planning Process including managing deck creation and cross-functional check-ins.
• Ensure accuracy of marketing decks including strategy, placements, and promotions.
• Map promotions and identify any business or timing concerns.
• Support execution of all marketing aspects of the brand's strategic go-to-market plans.
• Partner closely with global, digital, and e-retail teams for content management and optimizations.
• Ensure timely creative briefs with clear program objectives and manage timelines for delivery.
• Identify opportunities to test and learn new approaches for various retailers.
• Support marketing-led external brand partnership opportunities.

Requirements

• Minimum 3 years in Marketing or related function.
• Experience with both Saloncentric and Consumer channels (Sephora, Ulta, Amazon) preferred.
• Strong understanding of the professional hair industry.
• Proactive and results-oriented thinker.
• Excellent communication skills in both oral and written forms.
• Ability to work collaboratively in a fast-paced, deadline-driven environment.
• Strong critical thinking and problem-solving skills.
• Skilled at executing within tight timeframes with attention to detail.
• Highly organized with proven multi-tasking and project management skills.
• Ability to travel domestically.

Benefits

• Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
• Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
• Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
• Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)
• Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
• Access to Mental Health & Wellness Programs