Manager, Marketing

$60,000 - $75,000/Yr

University of Utah - Salt Lake City, UT

posted about 1 month ago

Full-time - Mid Level
Salt Lake City, UT
Educational Services

About the position

The Manager, Marketing position, also referred to as the Communications Specialist - Programs and Events, is responsible for planning, organizing, directing, and controlling various programs and events. This role emphasizes strategic implementation and logistical coordination, managing a diverse range of events such as networking conferences and awards ceremonies. The position acts as a representative for the University and its stakeholders, ensuring quality in all event-related services.

Responsibilities

  • Develop and manage strategic goals for association partnerships and internal programs, ensuring alignment with established strategic business objectives.
  • Manage all aspects of events and programming related to assigned programs, including networking conferences, awards, and educational events.
  • Develop and maintain an annual strategic events calendar and coordinate high-level engagements across multiple platforms.
  • Write clear and strategic program content, develop agendas, and create presentation materials that align with program objectives.
  • Serve as the department representative on various committees and in meetings to address program-related issues.
  • Communicate effectively with all stakeholders to ensure productive meetings and a balanced event schedule.
  • Prepare or oversee the preparation of program budgets, including sponsorship funds, and monitor expenditures to ensure financial alignment.
  • Coordinate marketing and promotional materials for new and existing programs, ensuring consistent messaging to both internal and external stakeholders.
  • Facilitate collaborative relationships with external community associations, vendors, and institutional partners to support program success.
  • Attend weekly department meetings and work at on-site events, including those before or after normal business hours.
  • Consult with clients to assess event needs, ensuring all logistical and strategic event requirements are met.
  • Oversee venue and catering arrangements, including contracts, AV needs, and compliance with university guidelines.
  • Manage event collateral, such as name tags, swag, and educational materials, to ensure a professional and consistent brand presence.
  • Maintain and manage vendor relationships for event logistics, ensuring the timely and accurate delivery of services and materials.

Requirements

  • Bachelor's degree in a related area or equivalent experience (2 years related work experience may be substituted for 1 year of education).
  • Background in event planning, project management, or marketing.
  • Experience with Salesforce or similar CRM tools is preferred.
  • Demonstrated ability to perform the essential functions of the job as outlined.

Nice-to-haves

  • Experience in small business or entrepreneurial environments.
  • 3-5 years of project management experience.
  • General marketing experience, particularly in event promotion and coordination.

Benefits

  • Eligible new hires with prior URS service may elect to enroll in URS if they make the election before they are eligible for retirement.
  • Human Resources support for inquiries regarding retirement rules.
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