Manager, Paid Social

$60,000 - $140,000/Yr

mSix&Partners - New York, NY

Full-time - Mid Level

New York, NY

5,001-10,000 employees

About the position

As a Manager, Paid Social at GroupM Nexus, you will oversee the operational management of clients' paid social marketing initiatives. This role involves strategic development for dedicated accounts, managing less experienced team members, and ensuring the successful execution of integrated social campaigns. You will be responsible for monitoring campaign performance, delivering reports, and contributing to various corporate initiatives.

Responsibilities

• Develop forecasts and plans using input from your Director and Account Director.
• Understand the client's product and marketing objectives to define campaign strategy and deliverable plans.
• Work closely with internal departments to develop fully integrated social campaigns.
• Monitor, track, and evaluate campaign performance analytics based on critical client metrics.
• Deliver monthly client reports.
• Think creatively and develop tools and tactics to improve efficiencies.
• Contribute to business reviews, corporate initiatives, automation projects, and new business efforts.
• Create or assist in creating POVs, standard methodologies, and key process documentation.

Requirements

• Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising, or equivalent professional work experience.
• 3+ years of experience planning/buying across platforms such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
• A solid record in growing account scale and success, delivering great customer experiences on the client side.
• Desire to manage and mentor junior team members; prior management experience is a plus.
• Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
• Excellent verbal and written communication skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.

Benefits

• Health insurance
• Dental insurance
• Paid time off
• Vision insurance