Mediabrands Worldwide - New York, NY
posted 4 months ago
As a Manager of Paid Social at Kinesso, you will play a pivotal role in translating high-level digital strategies into actionable daily tactics for world-class paid social campaigns. Your expertise will be essential in managing campaigns across various social media platforms, including Facebook, Instagram, Pinterest, Snapchat, X (formerly Twitter), LinkedIn, TikTok, and Reddit. You will be responsible for overseeing a team of Paid Social Senior Specialists, Specialists, and Associates, guiding their career development while ensuring flawless execution of campaigns. Your role will involve developing, optimizing, and maintaining paid social campaigns for clients, coordinating assets with creative agencies, and managing budgets effectively. In this position, you will be tasked with understanding client goals and maximizing their success through tactical strategies and technologies. You will brainstorm and research innovative ideas, including new beta opportunities with partners, and maintain a strong familiarity with third-party tracking vendors to integrate with social platforms. Your ability to communicate effectively with clients, peers, and junior team members will be crucial as you articulate the outcomes of your strategies and tactics. You will thrive in a multi-functional role, where your passion for paid social will drive the success of high-profile brands.