Manager, Paid Social

$90,000 - $100,000/Yr

Mediabrands Worldwide - New York, NY

Full-time - Manager

New York, NY

5,001-10,000 employees

About the position

The Manager, Paid Social at Kinesso is responsible for translating high-level digital strategies into actionable paid social campaigns across various platforms. This role involves overseeing a team of specialists, managing client relationships, and ensuring the successful execution of campaigns that drive measurable outcomes for high-profile brands. The position requires a blend of strategic thinking, team leadership, and hands-on campaign management to optimize performance and achieve client goals.

Responsibilities

• Oversee Paid Social Senior Specialists, Specialists, and Associates, focusing on their career development.
• Develop, optimize, and maintain paid social campaigns for clients, coordinating assets and managing budgets.
• Execute and test campaign variables to create client-specific insights for future successions.
• Maintain and optimize client campaigns to improve performance against benchmarks.
• Understand client goals and maximize success through tactical strategies and technologies.
• Brainstorm and research new market ideas, including new betas and opportunities with partners.
• Utilize third-party tracking vendors and integrate with social platforms.

Requirements

• Substantial experience in account management, planning, and/or performance media.
• Strong understanding of Paid Social platforms, including Facebook Ad Manager and X (formerly Twitter) Ads.
• Experience managing enterprise-level paid social media accounts with diverse budgets and objectives.
• Ability to translate high-level client goals into paid media strategies using online technologies.
• Excellent written and verbal communication skills.

Nice-to-haves

• Agency experience preferred.
• Detail and process-oriented with multitasking abilities.
• Strong time management skills.

Benefits

• Medical and dental coverage
• 401(k) plans
• Flexible spending
• Life insurance
• Disability insurance
• Employee discount program
• Employee stock purchase program
• Paid family benefits
• Discretionary time off days
• Company-wide Appreciation Weeks and Wellness Days
• Competitive salary
• Eligibility for annual discretionary incentive award.