Manager, Product Marketing

$100,000 - $130,000/Yr

Chromadex - Los Angeles, CA

posted 8 days ago

Full-time - Mid Level
Hybrid - Los Angeles, CA
Professional, Scientific, and Technical Services

About the position

ChromaDex Corp. is seeking a dynamic and experienced Product Marketing Manager to support the development and execution of comprehensive marketing strategies for its bioscience products. This role involves collaboration with cross-functional teams to ensure products meet the needs of consumers, healthcare professionals, and B2B partners, ultimately improving patient outcomes.

Responsibilities

  • Support the development and implementation of integrated marketing plans for the bioscience product portfolio.
  • Conduct market research to identify trends, competitive landscape, and customer needs across all target segments.
  • Create targeted marketing campaigns and materials tailored to consumers, HCPs, and B2B partners.
  • Collaborate with the sales team to develop sales enablement tools that effectively communicate product value propositions.
  • Analyze product performance and customer feedback to refine marketing strategies.
  • Monitor industry trends and regulatory changes to adapt marketing strategies and messaging.
  • Organize and participate in industry conferences, webinars, and other events to promote products.
  • Build and maintain relationships with key opinion leaders, influencers, and industry stakeholders.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • 5+ years of product marketing experience in the bioscience, biotechnology, or pharmaceutical industries.
  • Proven track record of developing and implementing successful marketing strategies and campaigns.
  • Strong understanding of the bioscience landscape, including regulatory considerations and market dynamics.
  • Excellent communication and interpersonal skills.
  • Project management skills to lead multiple cross-functional projects.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.

Nice-to-haves

  • Experience in retail marketing and international marketing.

Benefits

  • Flexible hybrid work environment
  • Dog friendly workplace
  • Continuous learning and improvement culture
  • Diversity and inclusivity initiatives
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