Manager, Sales Enablement

$90,000 - $110,000/Yr

Apco Worldwide - Chicago, IL

posted about 2 months ago

Full-time - Mid Level
Chicago, IL
Professional, Scientific, and Technical Services

About the position

The Sales Enablement Manager at Gagen MacDonald is responsible for managing and executing initiatives that support the new business team in achieving strategic growth and revenue targets. This role focuses on driving the sales team strategy, ensuring progress on key initiatives, and enhancing sales outreach through effective resource management and training.

Responsibilities

  • Manage and deliver core initiatives to support the new business team.
  • Drive successful activation of sales team strategy and action plan.
  • Set and manage quarterly metrics aligned to the sales action plan and report progress to the sales team.
  • Create opportunities for customized sales outreach.
  • Monitor the market to identify companies undergoing significant change and help the sales team proactively reach out.
  • Develop compelling materials for firm-sponsored events and ensure the right attendees are invited.
  • Work with the sales team to customize thought leadership and marketing materials for priority sales targets.
  • Vet and respond to inbound inquiries from the website, focusing on companies aligned with growth strategy.
  • Manage registration and relationships through the supplier diversity initiative.
  • Strengthen the use of sales resources and manage effective sales functions in the firm's CRM (HubSpot).
  • Deepen sales team understanding and utilization of Sales Navigator.
  • Curate and evolve the library of tools and resources for sales outreach.
  • Orient and train new sales team members on sales methodology and resources.
  • Serve as system administrator for HubSpot Sales, LinkedIn Sales Navigator, and Seamless AI.
  • Provide real-time analytics and reporting on sales metrics.
  • Continuously assess metric analytics to identify trends and improve sales processes.
  • Manage sales credit attribution workflows in HubSpot and ensure proper attribution of sales credit.
  • Drive continuous improvement by leading post-mortem evaluations for opportunities and managing client survey processes.

Requirements

  • Approximately 6-8 years of experience, ideally with some consulting firm experience.
  • 2-3 years supporting a sales function.
  • Excellent communication, presentation, and facilitation skills.
  • Bachelor's degree in Sales & Marketing, advertising, or a related field; advanced degree a plus.
  • Experience navigating large, complex organizations.
  • Strong writing skills, especially the ability to articulate complex situations simply.

Nice-to-haves

  • Experience with CRM systems, particularly HubSpot.
  • Familiarity with sales enablement tools and methodologies.

Benefits

  • Competitive salary range of $90,000 to $110,000 per year.
  • Opportunities for professional development and training.
  • Inclusive and collaborative work environment.
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