The Lutheran Church--Missouri Synod - Saint Louis, MO
posted about 2 months ago
The Manager of Social Media at the Lutheran Church-Missouri Synod (LCMS) is a pivotal role within the LCMS Communications team, responsible for informing, reporting, and interpreting the Synod's purpose, programs, and positions to its members and the public. This position requires a proactive approach to managing the Synod's social media presence and relationships with outside media organizations. The Manager will explore new and developing media channels, evaluate their usefulness for the Synod, and oversee the production of content for various media, particularly social and digital platforms. In this role, the Manager will implement new media channels when viable and continuously evaluate and improve the engagement and reach of existing social media channels. The Manager will develop defined strategies for each channel, aiming to engage a broader audience, particularly more diverse groups. Collaboration with other communications personnel is essential to create and distribute targeted content effectively. The Manager will also support and advise other units within the LCMS on social media and media relations, working closely with the Executive Director and other departments to ensure consistent messaging and branding across all platforms. Additionally, the Manager will coordinate with ministries managing their own social media channels to maintain brand consistency and strategic alignment. This role also involves contributing expertise to the marketing of LCMS products and programs, as well as writing and editing content for the department as needed. The ideal candidate will have a strong commitment to the Synod's values and a deep understanding of its doctrine and governance.