Managing Editor, Brand National Gallery of Art

ACES Comprehensive Educational Services - Washington, DC

Full-time - Mid Level

Washington, DC

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Managing Editor, Brand at the National Gallery of Art is responsible for developing and maintaining the brand's voice across various platforms. This role involves creating engaging content that reflects the organization's vision and values, while also coaching staff on effective brand communication.

Responsibilities

• Develop and maintain the brand voice across all communications.
• Produce captivating text for taglines, product descriptions, website content, and marketing campaigns.
• Articulate the brand's vision and communicate its value effectively.
• Understand target audiences deeply and tailor content accordingly.
• Coach museum staff on understanding and using the brand voice.

Requirements

• Proven experience in brand management or editorial roles.
• Strong writing and editing skills with a focus on brand voice.
• Ability to understand and analyze target audience needs.
• Experience in coaching or training others in brand communication.

Nice-to-haves

• Experience in a museum or cultural institution.
• Familiarity with digital marketing strategies.
• Knowledge of content management systems.

Benefits

• Health insurance coverage
• Paid holidays
• Professional development opportunities