Market Development Manager

$105,280 - $164,500/Yr

Chemours - Wilmington, DE

posted about 2 months ago

Full-time - Mid Level
Wilmington, DE
5,001-10,000 employees
Chemical Manufacturing

About the position

The Global Market Development Manager at Chemours will play a pivotal role in driving business growth initiatives for Titanium Technologies. This position involves conducting market research, developing market strategies, and collaborating with various internal and external stakeholders to enhance the company's market presence and revenue generation. The role requires a blend of analytical skills, creativity, and strategic thinking to effectively address market challenges and deliver results.

Responsibilities

  • Leading market research (rapid market assessment) with Market & Customer Insights
  • Developing market segmentation, targeting from market research, and developing value propositions for new offering development or strategy development in target segment
  • Developing actionable product promotion plan and channel strategy with market management team
  • Executing product promotion plan
  • Leading growth initiatives and new product development projects
  • Working with Communications team to develop brand promotion and digital marketing strategy
  • Collaborating with Product & Market management team to develop effective marketing campaigns to generate leads and short / mid term revenue
  • Participating in strategic planning cycles with Product & Market management team.

Requirements

  • Bachelor's degree or higher in business or marketing
  • 5 years of marketing experience or longer in the Chemical industry
  • Global market development experience from the Chemical industry
  • Experience in market research and new growth initiation
  • Experience in new business development by executing new growth initiatives strategy
  • Ability to strongly contribute to strategic planning at global level
  • Leadership capability in the development and delivery of successful campaigns in collaboration with sales, MarComm and market/product management
  • Strong performance tracking skills
  • Demonstrated capability creating fit-for-purpose programs and implementing them consistently across touchpoints and markets
  • Highly skilled in leading complex cross-functional initiatives with successful outcomes, within a remote matrix organization
  • High analytical skills with a data-driven approach.

Nice-to-haves

  • Strong commercial acumen with experience in product management, project management, or sales
  • Knowledge of Microsoft Office applications and CRM software (PowerPoints, Excel, Power BI, Tableau, SFDC)

Benefits

  • Competitive Compensation
  • Comprehensive Benefits Packages
  • 401(k) Match
  • Employee Stock Purchase Program
  • Tuition Reimbursement
  • Commuter Benefits
  • Learning and Development Opportunities
  • Strong Inclusion and Diversity Initiatives
  • Company-paid Volunteer Day
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