Market Research Analyst - Communications Operations

Choctaw Nation Of Oklahoma - Durant, OK

Full-time - Entry Level

Durant, OK

10,001+ employees

Administrative and Support Services

About the position

The Market Research Analyst will interpret data and formulate reports to make recommendations based on research findings, identifying changes and forecasting trends in marketing and communications. This role involves evaluating data collection methods, collaborating with teams, and analyzing both qualitative and quantitative data to support departmental goals.

Responsibilities

• Evaluate methods for collecting data and implement research methods such as surveys, questionnaires, interviews, focus groups, and opinion polls.
• Gather data on market conditions and collaborate with teams inside and outside the organization to collect relevant qualitative and quantitative data.
• Collect and convert complex data and findings into understandable reports and presentations.
• Determine the most effective market research methods to track target audience demographic trends and market demands.
• Conduct market research using traditional and modern statistical techniques and software.
• Understand departmental goals and design surveys to discover prospective consumer preferences.
• Evaluate program methodology, important data, and define research goals.
• Analyze qualitative and quantitative data, trends, and strategies, especially in marketing and communications.
• Perform other tasks as assigned.

Requirements

• Bachelor's Degree in business, economics, statistics, math, market research, or a related field, or four (4) years of relevant experience.
• Ability to understand large amounts of information including research data analysis and statistics.
• Ability to collaborate well with teams.
• Experience with computers including higher-level functions of Microsoft Excel, such as Pivot Tables, and statistical software platforms.
• Ability to read, analyze, interpret, and make recommendations based on statistical reports.
• Knowledge of human subject research and ethical research practices.
• Two years' experience in a similar role.

Benefits

• Free gym membership
• Free access to employee health clinic
• Free lunch for casino & resort associates
• Earned wages access once per week for hourly Associates
• Pet insurance
• Paid vacation / sick time
• Medical / Dental / Vision
• 401(K) with company match
• College tuition reimbursement
• Short-term disability, long-term disability, and family leave
• Employee assistance program
• Employee prescription program
• CNO Paid Life Insurance
• Teladoc
• On Site Dental Clinics (Jet Dental)
• On Site Mammogram Services
• Free diabetes and hypertension monitoring benefit (Livongo)
• Accolade- Concierge Benefits Program
• Wellness Program that equals savings on health insurance cost (Virgin Pulse)
• Maternity Care Program