Market Research Analyst

Phaxis - New York, NY

Full-time

New York, NY

Administrative and Support Services

About the position

The Market Research Analyst role focuses on analyzing marketing data to provide insights that drive business decisions. The position requires a blend of quantitative and qualitative research skills, utilizing various marketing research tools and methodologies to understand user experiences and market trends.

Responsibilities

• Conduct quantitative and qualitative research to gather insights on market trends and user experiences.
• Design and implement surveys and other research methodologies to collect data.
• Analyze data using statistical concepts and tools to derive actionable insights.
• Prepare reports and presentations to communicate findings to stakeholders.
• Collaborate with cross-functional teams to support marketing strategies.

Requirements

• 3+ years of experience in marketing analytics, marketing research, user experience research, or management consulting.
• Advanced experience with quantitative research methods including survey design and statistical analysis.
• Proficient in qualitative research methods such as interviews and usability testing.
• Experience with marketing research tools like Qualtrics, Usertesting.com, and SurveyMonkey.
• Advanced skills in Excel, PowerPoint, and Word.