Market Research Analyst

$93,600 - $104,000/Yr

Custom Staffing - Parsippany-Troy Hills, NJ

Full-time - Entry Level

Remote - Parsippany-Troy Hills, NJ

Administrative and Support Services

About the position

We are looking for a Marketing Research and Insight Analyst to join our team of professionals! In this position, you will play an important role in shaping business strategy. You will dive into market research and consumer insights while working remotely from the comfort of your home. This role is crucial for executing impactful market research initiatives that uncover insights driving brand, product, advertising, and customer program strategies. You will collaborate with the Marketing Insights Team to analyze data and trends, leveraging our tools and managing vendor relationships to gather valuable information. As a bridge between data and strategy, you will ask the right questions and identify needs, presenting your findings to business owners and senior management to provide actionable insights.

Responsibilities

• Collaborate with the Marketing Insights Team to execute impactful Market Research initiatives.
• Uncover insights that drive Brand, Product, Advertising, and Customer Program strategies.
• Dive deep into marketing research, analyzing data and trends.
• Leverage our tools and manage vendor relationships to gather valuable information.
• Be the bridge between data and strategy, asking the right questions and identifying needs.
• Present your findings to business owners and senior management, providing actionable insights.

Requirements

• Bachelor's Degree mandatory; preferred degree in Marketing, General Management, Psychology, Finance, Accounting, Economics, Architecture/Engineering, or Sustainability.
• 3-5 years of experience in marketing research or marketing insights.
• Excellent written and verbal communication skills.
• Strong work ethic and ability to manage multiple tasks effectively.
• Business acumen to understand the big picture and align performance with strategy.
• Ability to build partnerships and collaborate across functions.
• Strong analytical skills to decode insights and present findings.

Nice-to-haves

• Certifications through N/ng, Burke, or other institutions/organizations will also be considered in lieu of a degree with appropriate experience.
• AEC Industry Savvy: Bonus points!

Benefits

• Competitive hourly rate of $45.00-$50.00 per hour (W2 only).
• Contract duration of 12+ months with the possibility of Right to Hire.