Market Strategy & Customer Analytics (Hybrid - Troy, MI) - Health Alliance Plan

About the position

The Market Strategy & Customer Analytics position at Henry Ford Health involves developing and implementing a comprehensive program to collect and report data to various stakeholders, including executive leadership and regulatory bodies. The role focuses on generating reports and maintaining comparative databases to assess strategic and operational performance, ultimately supporting growth and customer satisfaction initiatives.

Responsibilities

• Explore and recommend market and growth strategies by collecting research and data.
• Perform statistical analysis as needed.
• Develop techniques to gather data, streamlining and automating processes.
• Create and update comprehensive industry, competitor, and customer models.
• Integrate market and competitive intelligence to develop reports and information tools.
• Provide research and analysis to support strategic initiatives and measurement.
• Assist with customer research projects, including surveys and focus groups.

Requirements

• Bachelor's degree required.
• 1-2 years of experience in Market Research, Data Analytics, Customer Experience, or Market Strategy preferred.
• Master's degree preferred.
• Ability to manage simultaneous assignments with conflicting priorities and deadlines.
• Strong interpersonal skills and effective communication with all management levels.
• Growing base of analytical/technical, facilitative, and strategic knowledge.
• Skilled at gathering and mining information for strategic recommendations.

Nice-to-haves

• Experience in health care or insurance industries.
• Familiarity with statistical software and data visualization tools.

Benefits

• Health insurance
• Dental insurance
• Tuition reimbursement