Marketing Analyst - Agency/Marketing (Remote Available)

About the position

Being good neighbors – helping people, investing in our communities, and making the world a better place – is who we are at State Farm. It is at the core of how we operate and the reason for our success. Come join a #1 team and do some good!

Responsibilities

• Meets agent marketing needs via solutions achieved through collaboration with campaign and functional teams, Enterprise Technology, marketing technology companies, fulfillment vendors, and media agencies
• Coordinates products and product details with campaign and functional teams to be offered on platform and executes on platform
• Maintains relationship with numerous vendors in ordering and fulfillment
• Maintain platform quality and user experience through platform vendor relations
• Research campaign and/or agent questions to answer 'why' and 'how' technology solutions can affect platform adoption and business results
• Maintain governance and budget responsibility for assigned areas
• Provide subject matter expertise in targeting, tracking, and measurement related to commerce platform performance and product sales
• Collaborate with key stakeholders to achieve objectives
• Stay updated on industry trends and identify opportunities for innovation
• Proactively seek ways to enhance efficiency and consistency in work processes
• Manage multiple large projects that impact the entire enterprise

Requirements

• Bachelor’s degree in Marketing, Technology, Communications, Business or a related field is preferred
• A minimum of 3+ years of Marketing, eCommerce, or Analytics experience preferred
• Demonstrates project coordination skills and ability to prioritize and handle multiple work assignments
• Experience in print material design and fulfillment a plus
• Experience with HTML a plus
• Experience working with and/or building an ecommerce platform or solution a plus
• Experience in local or corporate marketing practices a plus
• Experience with ECRM and State Farm agent-office environment a plus
• Possesses working knowledge of product, distribution channel, and customer lens for area of responsibility
• Proactively identifies problems/opportunities and determines solutions
• Manages multiple or complex projects while effectively utilizing project management tools and processes
• Demonstrates change agility and champions continuous improvement initiatives
• Has broad-based knowledge of company products/services, marketing strategies, and competitive environment
• Applies strategic business focus in all aspects of work
• Prioritizes and aligns project / initiative work based upon analysis of business needs
• Serves as a resource to new or less experienced employees within area of responsibility

Nice-to-haves

• Experience in print material design and fulfillment
• Experience with HTML
• Experience working with and/or building an ecommerce platform or solution
• Experience in local or corporate marketing practices
• Experience with ECRM and State Farm agent-office environment

Benefits

• Potential starting salary range: $78,081.25 - $99,540.63
• Potential yearly incentive pay up to 15% of base salary
• Annual raise and bonus eligibility
• Health and wellbeing programs with multiple healthcare plan options
• 100% coverage for in-network preventative care
• Access to vision, dental, telemedicine, and mental health professionals
• Educational benefits including training programs and tuition assistance
• Fertility/IVF/adoption assistance
• Generous time off policies including up to 20 days annually plus parental leave
• Matching Gift Program and Good Neighbor Grant Program
• 401(k) plan with company contributions of up to 7% of salary