Marketing and Communications Coordinator

Massachusetts General Hospital - Boston, MA

Full-time - Entry Level

Boston, MA

1,001-5,000 employees

Hospitals

About the position

The Marketing and Communications Coordinator is a vital member of the school-based team at the Center for Addiction Medicine, responsible for leading digital and print communications. This role requires a blend of vision, leadership, and interpersonal skills to effectively disseminate information related to research processes to community stakeholders. The coordinator will work closely with colleagues across the center's team to plan and implement marketing initiatives aimed at increasing community engagement, improving awareness of center initiatives, enhancing recruitment efficiency, and fostering relationships with partners. As the primary liaison between various teams, the coordinator will maintain cooperative relationships with key members, including recruitment, school partnerships, and community dissemination, to represent the Center for Addiction Medicine both externally and within the hospital system. The position involves creating digital content for social media and websites, scheduling interviews, and conducting audio/video recording and editing, as well as reporting on social media engagement metrics. The coordinator will collaborate with the Principal Investigator (PI) and Project Manager (PM) of school-based studies to develop and implement comprehensive marketing and communication strategies that enhance the lab's visibility and reputation. Responsibilities also include developing engaging content aligned with the lab's mission, training research staff in social networking management, assisting in the dissemination of research data, and managing communication with internal and external stakeholders to ensure consistent messaging. The role requires excellent written and oral communication skills, strong marketing awareness, attention to detail, and the ability to work independently and collaboratively. Candidates should express interest in the work and values of the Center for Addiction Medicine and be prepared to work with a diverse research team.

Responsibilities

• Create digital content for social media and websites, including scheduling interviews and doing audio/video recording and editing; report on social media engagement metrics.
• Work with PI and PM of school-based studies to develop and implement comprehensive marketing and communication strategies to enhance the lab's visibility and reputation.
• Develop accurate, engaging, and original content, including website posts, social media updates, and newsletters aligned with the lab's mission and regulatory requirements.
• Perform and train other research staff in the management of social networking (website and social media maintenance).
• Offer technical input on improving ongoing and creating new research recruitment and retention efforts.
• Assist in the dissemination of research data for both written publications and presentations.
• Track and maintain inventory of print materials and promotional materials.
• Coordinate with community dissemination and school partnership teams to compile and/or package materials ahead of events, for mailings, etc., as needed.
• Manage communication with internal and external stakeholders to ensure consistent messaging and support for organizational objectives.
• Cultivate regular communication with school partners to build and maintain positive relationships.
• Assess performance and manage logistics to maximize event impact.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or relevant field; preferred experience in psychology, neuroscience, or pre-med.
• 1-2 years of related experience.
• Excellent written and oral communication skills.
• Strong organizational skills and attention to detail.
• Interpersonal relationship building skills.
• Strong marketing awareness and technical understanding of social media.

Nice-to-haves

• Experience in psychology, neuroscience, or pre-med.