Generation W - Jacksonville Beach, FL

posted 4 days ago

Full-time - Entry Level
Remote - Jacksonville Beach, FL
Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Marketing & Communications Coordinator at Generation W, Inc. is responsible for supporting the organization's communications, community outreach, and social media engagement efforts. This role is ideal for individuals with 1-3 years of experience in marketing and communications, particularly within the nonprofit sector, and focuses on enhancing the lives of women and girls through various programs and initiatives.

Responsibilities

  • Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, and content marketing.
  • Assist with developing/executing year-round marketing strategies and calendar that encompasses organizational messaging, events, and outreach goals.
  • Assist in the coordination and promotion of virtual and in-person events, including community outreach campaigns, annual events, and special initiatives.
  • Consistently create, curate, and schedule engaging content across social media platforms, ensuring alignment with organizational messaging and key initiatives.
  • Monitor social media channels for industry trends, audience engagement, and potential opportunities for enhanced community interaction.
  • Coordinate, design, and execute email marketing campaigns, including copywriting, testing, scheduling, list management, and segmentation for targeted outreach.
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.
  • Liaise with external vendors, partners, and contractors, ensuring all marketing materials and services are delivered on time and within budget.
  • Assist with website content updates to ensure all information is current, engaging, and relevant to both internal and external audiences.

Requirements

  • Bachelor's Degree in a related discipline from an accredited college or university
  • 1-3 years experience in a similar role
  • Excellent verbal and written communication, presentation, and interpersonal skills
  • Working knowledge of research and analytics, and the ability to analyze metrics and create reports
  • Proficient technology skills including Microsoft Office Suite, social media platforms, CRM software, and design software like Canva or Photoshop
  • Strong organizational and project management skills, as well as attention to detail
  • Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
  • A firm grasp of various marketing platforms, channels, and best practices, including social, digital, and email marketing
  • Ability to thrive in a fast-paced, evolving work environment with shifting priorities and deadlines

Nice-to-haves

  • Experience with non-profit organizations is preferred but not required
  • High aptitude for problem solving and ability to work independently
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Strong interpersonal skills and a collaborative mindset, with the ability to work closely with cross-functional teams and external partners
  • Ability to commute to Jacksonville Beach
  • Occasional travel may be required

Benefits

  • Health insurance
  • Dental insurance
  • 401(k)
  • Paid time off
  • Vision insurance
  • 401(k) matching
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