Marketing and Communications Coordinator

Kaishan Compressor USA - Loxley, AL

Full-time - Mid Level

Loxley, AL

About the position

About Us: Located just an hour away from the pristine white sand beaches of Gulf Shores, Alabama, our plant offers not only a dynamic work environment but also the perfect backdrop for a balanced lifestyle. As a leading name in the air compressor industry, we are committed to excellence in both product innovation and customer satisfaction. Job Summary: Are you passionate about marketing content, special events, and using data to strengthen marketing campaigns? We are seeking a talented individual to join our team. In this role, you will play a pivotal role in developing and executing the marketing strategy to enhance the company's brand and outreach. This role involves creating compelling marketing content, managing promotional activities, and supporting various media campaigns. The ideal candidate will have strong communication, organization, and creative skills with a hands-on approach to coordinating events.

Responsibilities

• Assist in generating marketing content and coordinate marketing outreach campaigns, including using pictures, videos, ad layouts, brochures, white papers, blog articles, etc.
• Support the leadership team with the organization and coordination for various projects including research for key marketing campaigns.
• Evaluate, plan and deploy promotional activities.
• Coordinate, plan, and support events.
• Aide in media campaigns (social and other) related to all aspects of the business including sales, recruitment, community relations, etc.
• Maintain KPIs for evaluating the success of Kaishan's outreach marketing.
• Monitor marketing spend and assist the leadership team in developing the annual budget.
• Maintain strong and constant communication between marketing and internal and external stakeholders.
• Plan, prepare and deliver presentations on behalf of the marketing team.
• Coordinate and communicate company meetings as well as distributor conferences.
• Follow up daily with distributors on generated leads.
• Collect and interpret data by conducting market analysis.

Requirements

• Excellent communication skills with the ability to convey complex information clearly and effectively.
• Proficiency in Microsoft Office with an emphasis on PowerPoint.
• Layout design skills using Adobe InDesign.
• Strong organizational skills with the ability to pivot and meet deadlines.
• Previous vendor management experience.
• Bachelor's degree in marketing, communications or related field.
• Minimum 2-3 years of relevant marketing, communications or related field experience.

Nice-to-haves

• Phot editing/video editing skills are a plus, but not required.

Benefits

• Competitive Salary and quarterly Gainsharing bonus.
• Medical, Dental, Vision, STD, LTD, Insurance, Vacation, Sick and Holidays, Tuition reimbursement, and 401k with 6% company match.