Marketing and Communications Manager

$42,905 - $42,905/Yr

Old Dominion University - Norfolk, VA

Full-time - Mid Level

Norfolk, VA

Educational Services

About the position

The Marketing and Communications Manager at Old Dominion University is responsible for creating innovative marketing strategies that utilize traditional media, web applications, and social media to engage with the department's clients and promote various programs and services. This role requires a comprehensive understanding of effective customer service and problem-resolution techniques, particularly when interacting with diverse internal and external customers. The manager will oversee marketing campaign management and must be proficient in using PC-based marketing and publishing software, including the Microsoft Office Suite, Adobe Suite, and multimedia tools. In addition to technical skills, the position demands a proactive approach to project management, with the ability to prioritize tasks and make independent workflow decisions. The candidate should have some experience in marketing, publications, or a related field, as well as familiarity with mass marketing through internet, TV, and radio. Experience with career center operations, human resources, or recruiting is also beneficial. The role may require the employee to work during university closures and could involve remote work as directed by the supervisor. This position is classified as full-time and is open until filled, with a salary starting at $42,905, commensurate with education and experience. The successful candidate will be subject to a criminal background check as part of the hiring process. Old Dominion University is committed to providing equal employment opportunities and encourages individuals from minoritized communities, women, veterans, and individuals with disabilities to apply.

Responsibilities

• Create innovative marketing strategies using traditional media, web applications, and social media.
• Engage with clients to promote programs and services offered by the department.
• Manage marketing campaigns effectively and efficiently.
• Utilize customer service and problem-resolution techniques when serving diverse customers.
• Prioritize and manage projects independently, making workflow decisions as necessary.

Requirements

• Considerable knowledge of effective customer service techniques.
• Working knowledge of marketing campaign management.
• Proficiency in Microsoft Office Suite, including Publisher and Adobe Suite.
• Demonstrated ability to use web 2.0 communication techniques and tools.
• Some experience in marketing, publications, or a related field.

Nice-to-haves

• Experience with mass marketing via internet, TV, and radio.
• Familiarity with career center operations, human resources, or recruiting.