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Association Headquarters - Mount Laurel Township, NJ

posted 2 months ago

Full-time - Mid Level
Mount Laurel Township, NJ
Professional, Scientific, and Technical Services

About the position

The Marketing and Communications Manager will be responsible for developing and executing marketing strategies across various platforms, including social media, digital, and traditional media. This role is crucial for crafting the client partner's brand story, enhancing member engagement, and supporting business growth through effective marketing initiatives.

Responsibilities

  • Learn client industry, trends and member persona to inform strategic marketing recommendations.
  • Develop and execute a multi-channel marketing strategy to increase brand awareness and member engagement.
  • Create compelling, targeted marketing content for various audience segments.
  • Manage and optimize social media presence, including content creation and analytics.
  • Design and implement PR strategies, managing media relationships and writing press releases.
  • Collaborate with client team to ensure brand consistency and support program launches.
  • Manage vendor relationships for quality deliverables.
  • Manage email workflows for customer segments and newsletters.
  • Develop quarterly blog posts for media partner and client partner website.
  • Create and manage budget for marketing initiatives.
  • Track, analyze, and report on marketing campaign performance.

Requirements

  • Bachelor's degree preferred or high school diploma with a minimum of two years of project management administrative support experience.
  • Experience with project management software.
  • Strong written and verbal communication skills.
  • Attention to detail and ability to multi-task.
  • Strong organizational and time management skills.
  • Good knowledge of office practices and customer service skills.
  • Proficiency in Microsoft Office software, particularly Word, Excel, and PowerPoint.

Nice-to-haves

  • Experience in the non-profit sector.
  • Familiarity with digital marketing tools and analytics.

Benefits

  • 401(k)
  • Dental insurance
  • Disability insurance
  • Gym membership
  • Health insurance
  • Life insurance
  • On-site gym
  • Paid holidays
  • Paid Time Off (PTO) accrual
  • Tuition reimbursement program
  • Training and Development opportunities
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