Marketing and Content Manager

$65,000 - $75,000/Yr

Revelate Designs - Anchorage, AK

posted about 1 month ago

Full-time - Mid Level
Anchorage, AK
Transportation Equipment Manufacturing

About the position

The Marketing and Content Manager at Revelate Designs is a creative leadership role responsible for driving marketing initiatives and content creation to enhance brand visibility and engagement. This position involves collaboration with product and sales teams to execute marketing campaigns across various platforms, manage social media, and develop engaging content that resonates with the target audience. The role also includes overseeing product launches, maintaining the website's visual content, and managing external creative resources as needed.

Responsibilities

  • Create and execute exciting and relevant marketing content, campaigns and collaborations to grow brand awareness, find new audiences and drive e-commerce and retail sales.
  • Creating and updating product photo, video, and copy materials on the Revelate website.
  • Managing, creating and curating content for our brand's social media channels to optimize engagement and reach while engaging with the community on social media.
  • Collaborating with our brand ambassadors and brand partners to elevate each other's projects and generate unique storytelling content.
  • Be the creative hand in developing visual content such as informative aids, advertisements, and videos.
  • Executing product launch plans - Planning with the team and generating / sourcing photo and video content, media & reviewer outreach, press releases and assisting with website copy.
  • Assist in developing and implementing overall brand marketing strategy. Setting and maintaining a marketing calendar. Utilize analytical data / KPI's to drive decision making in organic and paid content.
  • Aid in the planning of events and trade shows, examples include Sea Otter, Eurobike and regional events. Tasks include logistics, graphic design, media relations and outreach.
  • Creating marketing support for our dealer base, including newsletters and materials to support the retail shop environment.
  • Work with vendors and sourcing for printed materials and development of merchandise.

Requirements

  • A Bachelor's degree in marketing or an equivalent creative based field.
  • Solid photo, video shooting, editing and graphic design skills.
  • Relevant 2-5 yrs marketing experience for a brand or organization.
  • Experience in social media marketing and community outreach for a brand.
  • Experience with social media management platforms and project management tools.
  • Being creative & collaborative and game for a bit of everything.
  • Photo / video / graphic asset management organizational skills.
  • Ability to organize, prioritize and manage multiple ongoing tasks and projects.
  • Ability to travel to events.

Benefits

  • Generous PTO policy with additional bikepacking trip benefits.
  • Health benefits.
  • Matching 401(k) with profit sharing.
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