Agriland Fs - Winterset, IA

posted 6 months ago

Full-time
Winterset, IA
Merchant Wholesalers, Nondurable Goods

About the position

The Digital Marketing Specialist will enhance the digital marketing presence of AGRILAND FS, Inc. This role involves updating and monitoring social media accounts, implementing digital marketing campaigns, and executing and leading projects as identified. The individual will work onsite with other marketing team members and stakeholders, contributing to a collaborative environment focused on achieving marketing goals. In this position, you will be responsible for planning, developing, and executing digital marketing programs and campaigns. This includes online advertising, social media management, and website strategy and design. You will also maintain and monitor site analytics, metrics, and campaign reporting to assess the effectiveness of marketing efforts. Generating, editing, publishing, and sharing daily content that builds meaningful connections with customers and prospects is a key aspect of this role, encouraging them to take action. Collaboration is essential, as you will work closely with the Communications Manager, Campaign Manager, and Sales Managers to ensure brand consistency and effectively execute the company's marketing strategy. This position offers an opportunity to make an immediate impact within a strong team dedicated to success, while also providing resources for learning and further development in marketing, business, and leadership.

Responsibilities

  • Plan, develop and execute digital marketing programs and campaigns including online advertising, social media, web site strategy and design
  • Maintain and monitor site analytics, metrics and campaign reporting
  • Generate, edit, publish and share daily content that builds meaningful connections and encourages customers and prospects to take action
  • Work closely with Communications Manager, Campaign Manager and Sales Managers to ensure brand consistency and execute company strategy

Requirements

  • Experience creating, editing and placing advertisements on social media platforms
  • Strong fundamental internet marketing skills across multiple channels
  • Strong verbal and written communication skills with experience creating engaging and accurate content
  • Experience with graphic design, video editing, and web development applications
  • Knowledge of search engine optimization (SEO)
  • AdWords programs experience using data analytics to adjust advertisement content

Benefits

  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Vision insurance
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