Marketing and Digital Support Specialist

$52,000 - $56,160/Yr

Aquent - Boston, MA

Full-time - Entry Level

Boston, MA

Administrative and Support Services

About the position

The Marketing and Digital Support Specialist plays a crucial role in supporting the Marketing and Digital teams by providing operational, analytical, and administrative assistance. This position is focused on enhancing the effectiveness of marketing campaigns and digital initiatives, ensuring seamless execution and continuous improvement. The ideal candidate will collaborate across teams to optimize processes and deliver outstanding results in a fast-paced environment.

Responsibilities

• Assist the Marketing team in executing digital marketing campaigns, ensuring deliverables are on schedule and aligned with business goals.
• Work with the Digital team to manage and support the execution of digital projects, including updates to the digital banking platform.
• Support the collection, analysis, and reporting of marketing and digital performance data to assess campaign effectiveness and identify areas for improvement.
• Collaborate with internal teams and external vendors to ensure cohesive execution of digital marketing and banking projects.
• Stay informed of industry trends and emerging technologies in digital marketing and financial services, providing recommendations for improvement.
• Assist in the maintenance and continuous improvement of the digital banking platform, coordinating with technical teams to resolve issues.
• Help maintain updated documentation for internal use and support training sessions for new tools or updates.
• Identify opportunities to improve internal processes, workflows, and systems to enhance project efficiency.

Requirements

• 1-2 years of relevant experience in marketing or digital project support.
• Strong organizational and communication skills, with the ability to manage multiple projects simultaneously.
• Proficiency in data analysis and reporting, with an understanding of marketing performance metrics and digital tools.
• Detail-oriented and proactive, with a focus on delivering high-quality results.
• Ability to collaborate across teams and work in a fast-paced environment.
• Willingness to learn and adapt to new technologies and processes.
• Familiarity with digital marketing strategies, tools, and platforms is a plus.

Benefits

• Subsidized health, vision, and dental plans
• Paid sick leave
• Retirement plans with a match
• Free online training through Aquent Gymnasium