MARKETING AND EVENTS COORDINATOR

Affordable Housing Alliance - Neptune City, NJ

Full-time - Entry Level

Neptune City, NJ

Real Estate

About the position

The Affordable Housing Alliance is a broad spectrum Human Service Agency dedicated to improving the quality of life for individuals through various supportive programs and interventions. The Marketing and Events Coordinator plays a crucial role in managing the communication between the organization and the public, as well as facilitating internal communication among employees. This position supports the AHA Leadership Team and Executive Staff in planning, implementing, and monitoring all internal and external communication strategies and projects. The coordinator will be responsible for a variety of tasks that include social media management, content creation, marketing, event planning, and public relations, all aimed at enhancing the agency's visibility and effectiveness in its mission. In the realm of social media and online content management, the coordinator will draft and post content according to the agency's social media strategy, ensuring a strong online presence across platforms such as Facebook, Instagram, X (formerly Twitter), and LinkedIn. They will also maintain the agency's website in collaboration with the web team, monitoring engagement metrics to assess the effectiveness of social media efforts. The role also encompasses communication and content creation, where the coordinator will draft newsletters, distribute company notices, and assist in corporate branding initiatives. They will manage the design and production of marketing materials and serve as a liaison for all office marketing needs, ensuring that the agency's branding is consistent and effective. Event planning and coordination are key components of this position, as the coordinator will assist in organizing employee outings, training sessions, fundraising events, and other special events. They will also maintain databases for donors and supporters, ensuring accurate records and effective communication with stakeholders. Additionally, the coordinator will support the organization's fundraising efforts, collaborating with leadership to develop strategies and maintain donor relationships. Administrative support and general responsibilities will also be part of the role, contributing to a positive communication culture within the organization.

Responsibilities

• Draft and post social media and web content according to the agency's social media strategy.
• Maintain the agency's presence on social media platforms such as Facebook, Instagram, X (formerly Twitter), and LinkedIn.
• Monitor and report on social media engagement metrics (likes, clicks, searches).
• Maintain the AHA website in conjunction with the web team.
• Draft content for online newsletters and obtain necessary approvals for publication.
• Distribute company notices and public service announcements regularly.
• Assist in corporate branding initiatives by editing scripts, mailings, letters, and postings.
• Support Leadership Staff in preparing and modifying communication documents, including reports, drafts, memos, and emails.
• Manage the design and compilation of the Annual Report.
• Oversee the design and production of agency-wide and department-level marketing materials and collateral.
• Act as a liaison for all office marketing needs, including business cards, flyers, booklets, and signs.
• Assist in enhancing the organization's public presence and marketing efforts during events and media appearances.
• Assist Leadership Staff in planning employee outings, training sessions, fundraising events, and resident special events.
• Coordinate the Annual Appeal and maintain Constant Contact and other agency databases for donors and supporters.
• Serve as the voice and face of the AHA for various press and media interactions.
• Support the organization's fundraising efforts, including donor cultivation and fundraising events.
• Collaborate with leadership to develop and implement effective fundraising strategies.
• Maintain records of donations and ensure accurate donor information in the database.
• Assist with thanking donors and ensuring stewardship of donor relationships.
• Provide occasional volunteer management support as needed.
• Perform any other duties assigned by the Chief Operating Officer.

Requirements

• Experience in social media management and online content creation.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines.
• Experience in marketing and branding initiatives.
• Event planning and coordination experience.
• Familiarity with database management and donor relations.
• Proficiency in using social media platforms and analytics tools.

Nice-to-haves

• Experience with graphic design software for marketing materials.
• Knowledge of fundraising strategies and donor engagement.
• Familiarity with Constant Contact or similar email marketing platforms.

Benefits

• Health insurance coverage.
• Paid time off and holidays.
• Professional development opportunities.