Marketing and Proposal Coordinator

Adolfson & Peterson Construction - Golden Valley, MN

Full-time - Entry Level

Golden Valley, MN

501-1,000 employees

Construction of Buildings

About the position

Adolfson & Peterson Construction (AP) is seeking an experienced Marketing Coordinator to join our team in the Midwest Region, based out of Golden Valley. This role is pivotal in coordinating and supporting various marketing projects, which encompass project pursuits, events, tradeshows, graphic design, advertising, public relations, writing, strategic planning, data organization, research, and overall branding and positioning. The Marketing Coordinator will be responsible for organizing the preparation of proposals and presentations, ensuring that all marketing materials align with our brand and effectively communicate our value proposition to clients and stakeholders. In this position, you will take personal responsibility for working safely within our Incident and Injury Free (IIF) culture, which is a core value at AP. You will create proposal packages under the guidance of the marketing leader, write, edit, proofread, and design various documents including proposals, qualification documents, reports, and presentation materials. Collaborating with regional management, business development teams, superintendents, and project managers, you will identify key points for competitive positioning in proposals and maintain information in our Unanet/CRM database. Your role will also involve preparing general information packets and AIA A305 documents, providing marketing-related information for contractor qualification requirements, and designing layouts and generating graphic designs for proposals and presentations. You will coordinate the production of collateral materials, execute photography, and participate in project pursuit activities. Additionally, you will attend pre-proposal meetings and other marketing meetings, conduct research on target markets, clients, and project opportunities, and create submittals and support materials for interviews that successfully position AP. As part of your responsibilities, you will coordinate the planning of assigned events, including input into the concept, theme, and goals of the materials, manage event registration and invitations, and develop, assemble, and ship materials. You will also write copy for public relations, award submittals, and identify opportunities for releases, articles, speaking engagements, and awards. Your efforts will contribute to the overall marketing strategy and help establish AP's presence in the marketplace.

Responsibilities

• Take personal responsibility for working safely within an Incident and Injury Free (IIF) culture.
• Create proposal packages with general direction from the marketing leader.
• Write, edit, proofread, and design proposals, qualification documents, reports, and presentation materials.
• Draft general proposal sections.
• Work with regional management, business development, superintendents, and project managers to identify key points for competitive positioning in proposals.
• Maintain information in Unanet/CRM database.
• Prepare general information packets and AIA A305 documents; provide marketing related information for contractor qualification requirements.
• Design layouts and generate graphic designs for proposals, presentations, and other marketing materials (i.e. direct mail, tradeshow, and collateral).
• Coordinate production of collateral materials.
• Coordinate and/or execute photography.
• Participate in project pursuit activities.
• Attend pre-proposal meetings and other marketing meetings.
• Research target markets, clients, and project opportunities.
• With direction from project leads, create submittals and support materials for interviews that successfully position AP.
• Coordinate the planning of assigned events including input into concept, theme, and goals of the materials, event registration and invitations, travel and lodging plans, and develop, assemble, and ship materials.
• Write copy for public relations, award submittals, etc. under the general direction from the marketing leader.
• Identify ideas for releases, articles, speaking engagements, awards, etc.
• Identify opportunities to share ideas (media outlets, conferences, media publications, award submittals, postings to website, and social media sites).
• Facilitate preparation and placement of advertisements.
• Coordinate public relations activities.
• Develop concept, interview internal experts, and write copy.
• Develop and implement direct mailings/announcements.
• Design and develop graphic design and communications for advertising and collateral materials as requested.
• Develop and maintain regional marketing materials including project sheets, resumes, firm overviews, and other standard firm materials.
• Coordinate efforts to identify opportunities, develop, proof, and submit original designs.
• Coordinate efforts to identify needs for and gather photography, video, and other forms of media utilized to graphically communicate AP's position in the marketplace.
• Coordinate efforts to identify opportunities for additional or updated marketing collateral and sales pieces; assist with proofreading and production.
• Support primary and secondary market research efforts.
• Interact with clients and build relationships as directed.
• As part of a project team, interact with potential or current industry partners.
• Support relationship building efforts by participating in information discovery meetings.
• When appropriate, initiate and/or follow up with conversations to start and/or continue development.
• Support the data development and management process including process documentation.
• Assist with efforts to develop information and data including resume and project data updates and reference letter requests.
• Support efforts to organize and manage information and data and ensure that data is saved correctly.
• Other duties as assigned.

Requirements

• 2+ years of marketing experience required.
• A/E/C experience is preferred.
• Experience and knowledge of the proposal process preferred.
• Proficiency with Microsoft Office and Adobe Creative Suite (Photoshop and InDesign).
• Illustrator experience a plus.
• Strong writing, proofreading, and editing skills.
• Demonstrated integrity and ethical standards.
• Developed skills (written, oral, and listening) to effectively communicate with diverse audiences.
• Ability to efficiently manage multiple projects and priorities simultaneously under time constraints.
• Excellent interpersonal skills with the ability to build successful and lasting relationships.

Benefits

• Medical
• Dental
• Vision
• Life Insurance
• Health Savings Account or Health Reimbursement Account
• 401(k) Retirement Plan
• Short- and Long-Term Disability
• Flexible Spending Accounts (Dependent & Medical Reimbursement)
• Paid Time Off (PTO) and Holidays
• Tuition Reimbursement
• Employee Referral Bonus