Marketing and Public Relations Specialist

$60,605 - $73,674/Yr

City Of San Bernardino - San Bernardino, CA

Full-time - Entry Level

San Bernardino, CA

1-10 employees

Justice, Public Order, and Safety Activities

About the position

The Marketing and Public Relations Specialist for the City of San Bernardino's Police Department is responsible for managing public and community relations tasks. This role involves developing and implementing strategies to enhance the department's community presence, acting as the spokesperson and media liaison, and coordinating public relations tactics including media relations, social media, and community outreach activities.

Responsibilities

• Executes department and city communications plans, developing and implementing goals, policies, and procedures.
• Creates and implements proactive public relations strategies using media relations, social media, advertising, and direct communication.
• Researches, writes, edits, and distributes press releases, news articles, and public service announcements across various media platforms.
• Interfaces with media, organizes press briefings, responds to inquiries, and supports communications during emergencies.
• Prepares presentations, conducts on-camera interviews, and coordinates city video projects for television and social media.
• Represents the department at events, engages with community groups, and coordinates public tours of department facilities.

Requirements

• Bachelor's Degree in Public Administration, Public Relations, Journalism, Communications, or a closely related field.
• One (1) year of experience in Public Relations or other related experience.
• A valid State driver's license is required.

Nice-to-haves

• Experience in a municipal government setting.
• Proven ability to develop successful business marketing strategies.
• Skilled in managing business social media accounts.
• Proficient in editing digital videos and photography.

Benefits

• Retirement - Participation in the California Public Employees' Retirement System (CalPERS).
• Health Insurance - Monthly contribution for health, dental, and vision premiums.
• Leave - Vacation, sick leave, holidays, and floating holiday time.
• Life & Accidental Death and Dismemberment Insurance.