Marketing and SEO Manager

$93,600 - $114,400/Yr

Laborjack - Fort Collins, CO

Part-time - Entry Level

Remote - Fort Collins, CO

About the position

The Marketing and SEO Manager at Laborjack is a part-time role focused on enhancing the company's online presence and optimizing paid advertising initiatives. This position is crucial for driving engagement, leads, and growth within a rapidly growing tech startup that aims to revolutionize the labor industry. The role involves collaboration with various teams to align marketing strategies with overall business goals.

Responsibilities

• Develop, implement, and manage paid advertising campaigns (Google Ads, social media platforms, etc.)
• Guide and shape on-page and off-page SEO strategies to enhance Laborjack's organic search visibility.
• Ensure all website pages, blogs, and landing pages align with SEO best practices, incorporating effective keywords and metadata.
• Monitor paid ads and SEO KPIs and implement improvement tactics.
• Work with leadership, Sales, and Operations teams to align strategies, campaigns, and messaging to Laborjack's overall goals.

Requirements

• Proven experience in managing successful paid ad campaigns (Google Ads, Meta Ads, etc.).
• Strong expertise in SEO best practices, keyword research, content optimization, and link-building strategies.
• Experience with analytics tools such as Google Analytics, Google Search Console, and keyword research platforms (such as SEMrush, Ahrefs).
• Proven ability to increase conversions and lead generation through targeted marketing efforts.
• Excellent communication and collaboration skills.
• Highly organized and data-driven with strong attention to details.

Benefits

• Flexible part-time hours from anywhere (Colorado preferred)
• Opportunity to collaborate with a motivated and passionate team
• Direct stake in the success of a fast-growing company