MARKETING, ASSISTANT DIRECTOR

$115,600 - $204,600/Yr

Ernst & Young - Montvale, NJ

Full-time - Mid Level

Montvale, NJ

Professional, Scientific, and Technical Services

About the position

At EY, you'll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture, and technology to become the best version of yourself. We are counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all. The exceptional EY experience is yours to build. EY focuses on high ethical standards and integrity among its employees and expects all candidates to demonstrate these qualities. Join our Brand, Marketing and Communications (BMC) team and you'll directly support and promote our brand and reputation. Through internal communications, public relations, and corporate communications, you'll provide a wide range of marketing and communications services to internal and external audiences. You will have the opportunity to develop and implement the region's marketing strategy and initiatives for the respective area industry and functional practices. You'll oversee the successful implementation and quality of the area's go-to-market marketing initiatives. Your key responsibilities will include developing marketing strategy, managing the marketing budget, and tracking the ROI of the marketing initiatives. You will have overall responsibility for all events, mailings, newsletters, media, PR, and sponsorships, ensuring they align with the area's strategy. This role requires the ability to cultivate and maintain strong relationships with internal project stakeholders, manage their expectations, and build trust with journalists and other media outlets. You will need to create strategic, targeted, and impactful go-to-market initiatives while possessing relevant market insight respective to your function and a comfort level working across service lines, industries, functional areas, and client groups.

Responsibilities

• Develop and implement the region's marketing strategy and initiatives for the respective area industry and functional practices.
• Oversee the successful implementation and quality of the area's go-to-market marketing initiatives.
• Manage the marketing budget and track the ROI of marketing initiatives.
• Ensure all events, mailings, newsletters, media, PR, and sponsorships align with the area's strategy.
• Cultivate and maintain strong relationships with internal project stakeholders and manage their expectations.
• Build trust with journalists and other media outlets.
• Create strategic, targeted, and impactful go-to-market initiatives.
• Participate in market research projects and coordinate the creation of area marketing collateral.

Requirements

• Seven-plus years of experience in marketing or communications.
• Bachelor's degree with a marketing or communications major or equivalent experience; MBA is a plus.
• Excellent written and verbal communication skills, including presentations.
• Ability to articulate complex subject matter in a straightforward and concise manner.
• Possess poise and confidence to interact professionally with all levels of leadership.
• Ability to oversee significant portions of major or highly complex projects.

Nice-to-haves

• Ability to team and collaborate with practice, industry, and other firm leaders to develop market-facing initiatives.
• Demonstrated teamwork and leadership skills, including the development of others.
• Ability to work independently on marketing initiatives.

Benefits

• Comprehensive compensation and benefits package based on performance.
• Continuous learning opportunities to develop mindset and skills.
• Tools and flexibility to make a meaningful impact.
• Insights, coaching, and confidence to be a transformative leader.
• Diverse and inclusive culture that embraces individuality.