This job is no longer available
There are still lots of open positions. Let's find the one that's right for you.
Involved in leading the strategic vision, market opportunities, pricing and profitability analysis, marketing activities and collaborating on sales strategies for a brand, product or service across all media, while collaborating with multi-functional teams and agency partners. Develop marketing or branding strategies for specific customer segments (brokers, clients, consumers, providers), working with partners such as sales and product development; measure and optimize ongoing performance of marketing plans, including return on investment. Develop and manage marketing, advertising, and branding campaigns, including working with internal creative team and external agencies; campaigns include a range of tactics such as digital advertising, print advertising, direct mail, and email campaigns. Collaborate with communications managers to ensure positioning, promotion, and brand voice are aligned and effective. Partner with business areas to explore, develop, execute, and gain adoption of new technologies, tools, and programs in the market and at the account-specific level.
