Marketing Brand Manager

$90,000 - $95,000/Yr

Staffmark - Lancaster, SC

posted 3 months ago

Full-time - Mid Level
Lancaster, SC
Administrative and Support Services

About the position

Staffmark is excited to offer a full-time opportunity for a Marketing Brand Manager in Lancaster, SC. This role is ideal for a creative and driven individual who is ready to take their career to the next level. The Marketing Brand Manager will be responsible for developing and implementing brand strategies across various platforms, including digital, social media, and traditional marketing channels. This position requires a collaborative approach, as the manager will work closely with cross-functional teams to ensure that products meet consumer needs effectively. In this role, the Marketing Brand Manager will manage multiple projects simultaneously, coordinating with both internal teams and external agencies and vendors. Conducting market research to identify trends and analyze competitor strategies will be a key responsibility, allowing the manager to monitor brand performance and key performance indicators. The successful candidate will oversee project timelines and budgets, ensuring that all initiatives are executed efficiently and effectively. Additionally, the Marketing Brand Manager will represent and advocate for various brands, which includes training and educating team members on new products. This position is crucial for driving brand awareness and ensuring that marketing efforts align with the overall business strategy.

Responsibilities

  • Develop and implement brand strategies across digital, social media, and traditional platforms.
  • Work closely with cross-functional teams to ensure products meet consumer needs.
  • Manage multiple projects and coordinate with internal and external agencies and vendors.
  • Conduct market research to identify trends and analyze competitor strategies.
  • Monitor brand performance and key performance indicators, overseeing project timelines and budgets.
  • Represent and advocate for various brands, including training and educating on new products.

Requirements

  • 2+ years of experience in marketing or brand management, preferably within the pet industry.
  • Background in equine is a plus.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Short and long-term disability
  • Paid time off and holidays
  • 401(k) with profit sharing
  • Childcare tuition assistance
  • Fitness club reimbursement
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