Marketing Business Partner

About the position

NVA General Practice has an exciting opportunity to join our talented Marketing team. We are currently looking to hire a Marketing Business Partner to provide localized marketing support, driving hospital growth through participation and performance in marketing tools and programs to assigned ~180 US general practice veterinary hospitals.

Responsibilities

• Serve as the marketing expert and strategic partner for assigned territory, ensuring effective communication and adoption of key programs across numerous brands and hospitals
• Understand the goals and priorities of Field Operations partners within the territory. Participate in operational meetings and collaborate as an integral extension of their team
• Develop and execute growth marketing plans for individual veterinary clinics. Track and analyze results and adapt marketing initiatives as needed
• Influence field operations and individual hospitals to leverage and execute campaigns to drive same store growth
• Understand competitive environment for supported hospitals
• Become an expert in all the marketing programs available at NVA
• Continually evaluate performance across multiple channels, identifying best practices and uncovering potential issues for optimization
• Lead pilot opportunities in supported market
• Leverage reporting and data to synthesize and present key marketing performance insights and strategic recommendations to Field Leadership partners
• Solicit insights and feedback in a coordinated manner from the Field to share back with the marketing organization to continuously improve programs and localize when needed.

Requirements

• 6+ years in consumer and/or business marketing
• Strategic and multifaceted marketer who understands the role of marketing throughout the purchase funnel
• Experience with PR / crisis response preferred
• Ability to move between strategic thinking and tactical execution with ease
• Great at sharing best practices and leveraging best practices from others
• Excellent oral and written communications skills
• Strong project management skills, adept at organizing, meeting deadlines and multi-tasking
• Demonstrated team player comfortable working in a changing environment
• Adept at working with multiple clients
• Ability to identify opportunities and risks
• Comfortable with analytics and believe in ROI based marketing
• Ability to work independently with a 'roll up your sleeves' approach to work
• Incredibly curious, an active listener, self-motivated, innovative and pragmatic
• Veterinary or human health experience a plus but not required
• Up to 20% travel

Benefits

• Competitive pay + bonus plan
• Range of Medical plans to suit your and your family's needs
• Dental and Vision insurance
• Flexible PTO plan
• 401k program
• Employee HSA and FSA
• Mental health and well-being resources
• Discounted veterinary services for your family's pet(s)
• Fully remote work
• Collaborative team of people who live our values and deeply care about our mission
• Opportunities for development, both personally and professionally