About the position
Want to love your job? We're hiring at the Texas Roadhouse Support Center! Flexibility, teamwork, and fun are some of the reasons our employees are proud to be Roadies. The Marketing Coach supports the sales-building of multiple restaurants through Local Store Marketing efforts. This position is based in the markets of restaurants that you support and requires frequent travel - including overnights. Job hours are varied and include prior to and during restaurant hours and some weekends. Utilizing direction from the Regional Marketing Manager or Director and Market Partner, the Marketing Coach has a primary goal to provide sales support to the Managing Partner, Local Store Marketer, and management team of each restaurant to strengthen sales-building strategies. The Marketing Coach oversees training and supports ongoing development of Local Store Marketers (LSMs). They share best practices through conference calls, store visits, roundtables, and workshops. As an expert on all aspects of marketing, the Marketing Coach implements strategies including social and digital marketing, public relations, and ROI programs. They conduct restaurant store visits to coach on best practices for ROI, provide shift support on sales-building opportunities, and offer feedback and trip notes. Additionally, the Marketing Coach supports and validates managers in training centers, orchestrates planning and/or execution of larger events at the market level, and manages the LSM Trainer program, which includes certifying LSMs, setting budgets, creating agendas for visits, and ensuring follow-up. They lead marketing strategy for new store openings in assigned markets, set and maintain travel and expense budgets, and coach on productive LSM scheduling and time management for best ROI. Communication with MKP, Managing Partners, and Service Managers occurs weekly/biweekly during MP and SM conference calls. The Marketing Coach also promotes the Eagles and/or LSM of the Quarter program by supporting LSM tracking and results, and supports Unified Program initiatives as communicated by RMD or RMM.
Responsibilities
- Oversees training and supports ongoing development of Local Store Marketers (LSMs).
- Shares best practices through conference calls, store visits, roundtables, and workshops.
- Implements marketing strategies including social and digital marketing, public relations, and ROI programs.
- Conducts restaurant store visits to coach on best practices for ROI and provides feedback and trip notes.
- Supports and validates managers in training centers.
- Orchestrates planning and/or execution of larger events at the market level.
- Manages LSM Trainer program including certifying LSMs, setting budget, creating agenda for visits, and ensuring follow-up.
- Leads marketing strategy for new store openings in assigned market(s).
- Sets and maintains travel and expense budget.
- Coaches on productive LSM scheduling and time management for best ROI.
- Communicates with MKP, Managing Partners, and Service Managers weekly/biweekly during MP and SM conference calls.
- Promotes Eagles and/or LSM of the Quarter program by supporting LSM tracking and results.
- Supports Unified Program initiatives as communicated by RMD or RMM.
Requirements
- High School diploma or General Education Degree (GED).
- Solid, proven Texas Roadhouse experience as a Local Store Marketer or Manager.
- Proficiency in Microsoft Office including Word, Excel, and Outlook.
Benefits
- Adoption assistance
- Dental insurance
- Disability insurance
- Employee assistance program
- Flexible spending account
- Health insurance
- On-site gym
- Paid Vacation
- Parental Leave
- Donor Leave
- Bereavement Leave
- 100% Paid Maternity Leave
- Short-Term and Long-Term Disability
- Life, Accident and Critical Illness Insurance
- Identity Theft Protection
- Employee Assistance Program
- Business Travel Insurance
- 401(k) Retirement Plan
- Flexible Spending Accounts
- Tuition Reimbursements up to $5,250 per year
- Quarterly Restricted Stock Units Program
- Annual holiday bonus
