Marketing Communications Consultant - Strategy
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About The Position
Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. The Caterpillar Marine marketing team is seeking a highly strategic and organized individual to take global lead of the strategic direction, marketing plan development and execution for the overall services and energy transition messaging for Caterpillar Marine. Expertise in developing the segment strategy and implementation of campaign management will be central to this role. As a Marketing Strategy Specialist, you will be responsible for leading and executing the marketing communications plan based on the global marine segments and overall business strategy. This role is supported by senior staff to help analyze business trends, customer needs and competitive activities to develop a marketing communications plan to support worldwide business development.
