Marketing & Communications Manager

Credit Union West - Glendale, AZ

Full-time - Mid Level

Glendale, AZ

Credit Intermediation and Related Activities

About the position

The Marketing & Communications Manager at Credit Union West is responsible for developing and overseeing marketing and communications policies and objectives. This role focuses on promoting membership and product growth, enhancing brand awareness, and ensuring compliance with regulations. The manager will lead marketing operations, strategy, and talent management to achieve corporate goals and support the organization's mission.

Responsibilities

• Develop and oversee marketing and communications policies and objectives.
• Manage promotions and advertising efforts for membership and product growth.
• Create and approve overall marketing plans and campaigns, measuring ROI.
• Monitor market changes and recommend strategies to executive management.
• Oversee public relations and communications with media and social channels.
• Support and monitor the annual department budget and growth goals.
• Ensure compliance with credit union policies and state and federal regulations.
• Provide project management leadership for promotional projects.
• Build interdepartmental partnerships to execute corporate initiatives.
• Manage the annual marketing calendar and campaigns.
• Deliver short-term and long-term marketing strategies for growth and brand awareness.
• Hire, train, direct, and evaluate employee performance.
• Allocate resources to meet operational needs within the department.
• Provide leadership, coaching, and development opportunities for team members.

Requirements

• Bachelor's degree in Marketing or related field preferred.
• 5-8 years of experience in marketing, communications, or related field.
• 5-8 years of experience in leadership or management.
• Understanding of marketing agency processes.
• Effective communication skills, both oral and written.
• Strong time management and organizational skills.
• Exceptional leadership skills with the ability to motivate and influence others.
• Excellent judgment and creative problem-solving skills.
• Proficient in Microsoft Office, SharePoint, and collaborative tools.

Nice-to-haves

• Certified in strategic marketing, digital marketing, or communications.
• Experience in digital marketing, project management, and financial services.

Benefits

• 401(k) matching
• Dental insurance
• Gym membership
• Paid holidays
• Paid time off
• Profit sharing
• Tuition reimbursement