Marketing Content Manager

Heating And Air - Sioux Falls, SD

Full-time - Mid Level

Sioux Falls, SD

Specialty Trade Contractors

About the position

The Marketing Content Manager at Comfort Heroes Plumbing, Heating & Air is responsible for developing and executing a comprehensive content strategy aimed at enhancing brand awareness and driving customer conversions. This hands-on role involves creating, managing, and optimizing various content types across multiple platforms, including ad copy, emails, blogs, and social media. The position requires collaboration with marketing leadership and creative agencies to ensure effective campaign execution and adherence to company standards.

Responsibilities

• Develop and execute a content strategy that produces brand awareness and customer conversions.
• Create, monitor, manage, and optimize marketing campaigns to reach defined KPIs.
• Write and edit content for various platforms including blogs, emails, and ad copy.
• Oversee the production and execution of all content across the organization.
• Manage Social Media Ads and Google Ads campaigns.
• Own and amplify the Comfort Heroes brand voice through engaging content.
• Develop and maintain a content calendar on a monthly, quarterly, and yearly basis.
• Coordinate and brainstorm with the team to improve marketing results.
• Evaluate metrics that affect website traffic and campaign performance.

Requirements

• Bachelor's degree in a relevant field (Required).
• 1 year of direct content experience (Required).
• Strong writing skills and ability to create engaging content.
• Excellent organizational and time management skills.
• Highly computer literate, proficient in Microsoft Office and related tools.
• Strong decision-making and problem-solving skills.
• Excellent written and verbal communication skills.

Benefits

• Full-time position with competitive salary based on experience.
• Opportunity to work in a fast-growing company with a strong market presence.