Marketing Content Manager

$71,615 - $85,256/Yr

Unclassified - Washington, DC

Full-time - Mid Level

Washington, DC

1,001-5,000 employees

About the position

The Marketing Content Manager at KIPP DC Public Schools is responsible for executing communications across various channels to strengthen the brand identity and foster connections with the audience. This role involves managing the editorial calendar, creating compelling content, and leading initiatives in copywriting, photography, and videography. The position requires collaboration with internal teams and stakeholders to ensure consistent messaging that aligns with the organization's mission and values.

Responsibilities

• Develop and maintain the editorial calendar for all internal and external channels.
• Lead content creation and curation efforts, managing copywriting, video production, and photography needs.
• Collaborate with partner teams and school leaders to curate compelling stories and campaigns.
• Ensure clear decision-making processes and adherence to deadlines for content projects.
• Oversee the design, content, and production of marketing assets, maintaining brand alignment.
• Utilize analytics to evaluate content effectiveness and inform future strategies.
• Develop and implement communication strategies to enhance brand loyalty and awareness.
• Manage KIPP DC's social media channels, including content ideation and engagement.
• Foster community engagement and respond to inquiries and comments promptly.
• Collaborate with internal teams to identify communication needs for stakeholders.
• Lead copywriting, photography, and videography efforts for impactful content.
• Support crisis communication strategies and act as a key contact during emergencies.
• Serve as a thought partner and editor for teammates, providing feedback and guidance.
• Develop and maintain operational systems to manage projects effectively.
• Collaborate with the marketing team to update and maintain the organization's website.

Requirements

• Bachelor's degree required.
• 2-5 years of communications, content creation, social media management, and crisis management experience.
• Exceptional project management skills required.
• Exceptional writing, grammar, and proofreading abilities.
• Mastery in various communication mediums, including social media and digital platforms.
• Proficiency in Microsoft and Google suites, design software, and digital marketing platforms.
• Ability to work independently in a fast-paced environment and meet tight deadlines.
• Strong interpersonal skills and ability to collaborate effectively across teams.
• Commitment to KIPP DC's mission and values.

Benefits

• Medical, dental, and vision insurances
• Voluntary benefits
• Employer paid benefits such as short term disability, long term disability, and life insurance
• Membership to One Medical
• 403(b) retirement account with a 3% employer contribution and a 3% match
• Up to 15 paid time off days
• Up to 10 paid sick days
• 12 paid holidays