Marketing Coordinator-BLD

D.R. Horton - Temple, TX

Full-time - Entry Level

Temple, TX

Construction of Buildings

About the position

D.R. Horton, Inc., the largest homebuilder in the U.S., is seeking a Marketing Coordinator to manage the daily duties associated with marketing coordination for all projects. The ideal candidate will support various marketing and sales initiatives, including project positioning, timelines, social media management, sales center setup, advertising, signage, and collateral design. This role involves assisting in coordination with third-party vendors such as signage companies, model decorators, and digital advertising consultants, ensuring that all marketing materials and community identities are effectively created and maintained. The Marketing Coordinator will be responsible for updating and maintaining website presences at the division, community, and home-specific levels. This includes completing website changes and updates through the company's content management platform (CMS). The candidate will also assist in gathering estimates and sources for marketing initiatives, maintaining a vendor database, organizing community marketing files, and managing marketing collateral inventory. Attention to detail is crucial, as the coordinator will fact-check and proofread all marketing materials to ensure accuracy and adherence to brand standards. In addition to these responsibilities, the Marketing Coordinator will oversee social media and online reputation management for all communities, execute e-blast campaigns, and assist with daily administrative tasks such as invoice reconciliation. The role also includes coordinating marketing events at sales centers and attending these events as necessary. The candidate should be prepared to work overtime and travel overnight as required. This position demands a professional and ethical approach to business, aimed at serving customers and enhancing the company's goodwill and profitability.

Responsibilities

• Support marketing and sales initiatives including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc.
• Assist in coordination with third party vendors including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc.
• Coordinate with other departments on the creation and maintenance of marketing materials and community identity
• Update, maintain, and create website presences on a division, community, and home-specific level
• Complete website changes and updates through the company's content management platform, Content Management System (CMS)
• Assist in gathering estimates and sources for marketing and sales initiatives
• Update and maintain vendor database, organize community marketing files and maintain marketing collateral inventory
• Fact check and proof-read all marketing materials
• Coordinate sales center initiatives and general upkeep of the sales centers to ensure marketing and sales tools are always in place
• Ensure brand standards are maintained for the projects
• Oversee social media and online reputation on behalf of all communities
• Execute e-blast campaigns including Jotforms submittals, copywriting, and proofing
• Assist in daily administrative responsibilities including invoice reconciliation and general upkeep of marketing material inventory
• Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
• Coordinate and manage marketing events at sales centers, attend events as necessary
• Assist in training and marketing best practices or new tools/platforms
• Assist in the creation and proofreading of marketing collateral
• Oversee model home and sales center installation and maintenance
• Manage division requested website changes and additions
• Ability to work overtime
• Able to travel overnight

Requirements

• Associate degree or equivalent from two-year college or technical school
• Two to four years related experience and/or training
• Strong communication skills
• Attention to detail and creative thinking
• Ability to work independently and part of a collaborative team
• Highly motivated self-starter
• Ability to manage multiple functions and roles concurrently
• Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications
• Proficiency with MS Office and Adobe Suite

Nice-to-haves

• Bachelor's degree from a four-year college or university in Communication, Marketing or a related field preferred
• Experience with Google Analytics, social media sites, and photography and video editing software a plus
• Knowledge of MLS and realtor sites such as Zillow and Realtor.com a plus

Benefits

• Medical, Vision and Dental
• 401(K)
• Employee Stock Purchase Plan
• Flex Spending Accounts
• Life Insurance
• Vacation, Sick, Personal Time and Company Holidays