Marketing Coordinator - Fordham Lincoln Center

Aramark - New York, NY

Full-time - Entry Level

New York, NY

Food Services and Drinking Places

About the position

The Field Marketing Coordinator III at Aramark is responsible for developing and implementing marketing plans and programs for a specific account. This role supports critical business initiatives aimed at driving sales growth, enhancing market penetration, improving customer retention, and maintaining a quality image for the unit and Aramark as a whole.

Responsibilities

• Develop strategies to provide managers with customized templates for consistent campus-wide signage.
• Measure the results of marketing programs and gather customer feedback.
• Build strong relationships with clients, customers, and internal Aramark teams to achieve goals.
• Collaborate with various management levels within Aramark.
• Influence complex decision-making processes related to marketing functions.
• Achieve financial results through team efforts.
• Manage campus dining social media platforms, focusing on brand storytelling and fan acquisition.
• Develop and execute a year-long marketing plan and events calendar.
• Utilize sales tactics to increase meal plan penetration in target markets.

Requirements

• Bachelor's Degree in Marketing, Business Administration, or related field.
• Relevant field marketing experience.
• Strong oral and written communication skills.
• Effective sales and presentation skills.
• Desirable contract-managed service experience.