Marketing Coordinator -Full time

Cape Fear Valley Health System - Fayetteville, NC

Full-time - Entry Level

Fayetteville, NC

Hospitals

About the position

The Marketing Coordinator at Cape Fear Valley Medical Center is responsible for planning, coordinating, and administering marketing and communications programs across various service lines within the health system. This role requires a proactive individual who can work with significant autonomy and manage diverse tasks under tight deadlines while maintaining high standards of accuracy and quality. The ideal candidate will have at least two years of experience in marketing, public relations, journalism, or communications, with a preference for those who have experience in the healthcare sector. In this position, the Marketing Coordinator will be expected to collaborate effectively with team members and stakeholders, demonstrating excellent oral and written communication skills. The role involves creating brochure and advertising copy, as well as design and layout work, which necessitates proficiency in Adobe InDesign, Photoshop, and Microsoft Office software. Familiarity with Illustrator is also preferred. The candidate should possess a solid understanding of healthcare services and markets to effectively communicate the value of the health system's offerings. Additionally, the role demands the ability to handle the emotional and mental pressures associated with working under tight deadlines. The candidate must be able to hear and speak clearly, have visual acuity for computer work, and be capable of sitting for extended periods. Physical demands include the ability to lift boxes and packages weighing up to 25 pounds. This position is a full-time role, primarily working during the day shift, and is based in Fayetteville, North Carolina.

Responsibilities

• Plan, coordinate, and administer marketing and communications programs for various service lines within the health system.
• Collaborate with team members and stakeholders to develop effective marketing strategies.
• Create and edit brochure and advertising copy, ensuring clarity and engagement.
• Design and layout marketing materials using Adobe InDesign and Photoshop.
• Utilize Microsoft Office software for various marketing tasks and communications.
• Manage multiple projects simultaneously while adhering to tight deadlines.
• Maintain high standards of accuracy and quality in all marketing materials.

Requirements

• At least two years of experience in marketing, public relations, journalism, or communications.
• Experience in healthcare marketing is preferred.
• Proficiency in Adobe InDesign, Photoshop, and Microsoft Office software is required.
• Experience with Adobe Illustrator is preferred.
• Excellent oral and written communication skills are essential.
• Ability to work with significant autonomy and manage diverse tasks under pressure.

Nice-to-haves

• Brochure and advertising copywriting skills.
• Design and layout skills for marketing materials.
• Knowledge of healthcare services and markets.